Marketing coach2u

Is it just me or is it much more difficult to communicate by email than face-to-face?? 

It’s all too easy to type out quickly what you want to say and ‘click’, it’s gone. How often do you read the content afterwards and think ‘that sounds a bit harsh’ or ‘I didn’t mean that as it reads’.

The thing about technology is that it helps us speed up communication – messages to Iphones and Blackberries almost instantly. That can really be an asset to customer service. Getting an answer to a question for a customer, even when their contact is away from the office is great – however, it also has its downside.

‘Pause before you click’ – that’s going to be my mantra for 2013! That’s technology speak for think before you speak!

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